MEDIA RELEASE 18 November 2015
INTERNATIONAL BIOMIMICRY EXPERT IN KNYSNA Dr Dayna Baumeister, Biomimicry expert from the US, is doing a presentation on the topic at Knysna Hollow Country House on the 29th of November at 18:00.
Sue Swain, Executive Director of BioWise, said this is a major coup for the area. “Dr Baumeister is in South Africa presenting on Biomimicry in Mpumalanga and Johannesburg and we invited her to share her passion with us. We are extremely fortunate to be able to listen to her on our own doorstep. It is an exclusive opportunity to gain insight into how the evolution of nature is driving revolutionary new thinking.”Biomimicry 3.8, founded by Baumeister together with Janine Benyus, described the Biomimicry process as helping innovation leaders solve human problems with the brilliance of nature’s design. “In her role as biologist at the Design Table, Baumeister has helped more than 100 companies consult the natural world for elegant and sustainable design solutions, including Nike, Boeing and Procter & Gamble. She is an inspiration. A natural systems thinker, she brings a unique perspective to her work to help others see nature as model, measure, and mentor,” said Swain.
Tickets cost R100 per person and Swain said space is limited. “I advise those interested to buy your tickets asap. The presentation will be 30 minutes long and there will be a question period afterwards. Snacks will also be served and a cash bar will be available.”
BioWise has been promoting Biomimicry as a solution to our enviro-socio-economic challenges over the last four years. “Knysna has unique challenges, e.g. we are carting our waste to Mossel Bay at huge cost as we do not have space in Knysna, and I believe the Mossel Bay site only has space for another year. Even our recycled material is transported to Cape Town. In nature, waste is handled differently – every bit of waste is food for something else and it is all upcycled locally. As a town we have to start thinking on a different level if we want to become truly sustainable. In fact, if we follow nature’s recipe, we can move beyond sustainability into thriving adaptability! Nature has invented a host of design and systems solutions, fine-tuned and perfected over billions of years. Solutions are all around us, just waiting to be discovered and implemented.”
For more information contact Sue Swain on email@example.com or 084 7736 084.
Caption: With a background in biology, a devotion to applied natural history, and a passion for sharing the wonders of nature with others, Dr Dayna Baumeister has worked in the field of biomimicry with business partner Janine Benyus since 1998 as a business catalyst, educator, researcher, and design consultant.
MEDIA RELEASE BY KNYSNA PR | Nicci Rousseau-Schmidt on behalf of BioWise Solutions.
For more information please contact Nicci Rousseau-Schmidt
Email: firstname.lastname@example.org | Cell 083 299 7777